Christie Nichols
STORYTELLER | CONTENT LEADER
I’m a brand journalist and content strategist on a mission to cancel business jargon, fluff, and undifferentiated content sludge.
Bring me your blank pages.
With 15+ years of experience crafting copy and campaigns for businesses of all sizes, I’ll help you find all the right words, develop your brand voice, and make sure your messaging reads like a page-turner.
I've learned from
- The University of Georgia (Bachelor of Arts in Journalism, 2008)
- AltMBA (Certificate, 2022)
I've worked with
My work
I help companies develop, optimize,
and leverage content—from content analysis and roadmapping to
voice & tone development and copywriting.
I strive for simple, purposeful, timely content that stands out from the noise and drives measurable results.
Brand Journalism
Thought Leadership
UX Content Design, Brand Development
I've directed content initiatives for 12+ website redesigns, including large and complex projects.
Content Marketing
I have directed cross-functional teams to help brands tap into trending conversations, build their brand platform, and find their content marketing rhythm.
"If your stories are all about products and services, that's not storytelling. That's a brochure.
Give yourself permission to make the story bigger."
- Jay Baer
Our AMY Award-winning campaign
As HOPE Atlanta’s AOR, my agency created and executed the highly successful multichannel “Home for the Holidays” campaign. HOPE had merged with Action Ministries, another nonprofit, and was looking to convert its donors.
The challenge: Raise $100,000 in unrestricted funds to address the growing need for homelessness and hunger services post-pandemic.
The result: Our integrated campaign helped HOPE Atlanta surpass its fundraising goal by nearly 40%, with nearly a fifth of donors being new donors with an average online gift of $458.
Let's work together.
Address
4972 Simcoe Circle
Marietta, GA 30062
Phone
(404) 641-3133
christie@content-clarity.com
